Product designer
Bianca Hamilton
I am an award-winning Product Design Director with 10+ years of experience leading global design teams and delivering strategic UI/UX solutions across e-commerce, automotive, retail, banking, and travel sectors.
Leadership & Background
I am passionate about art directing future projects, exploring propositions, and building thriving design communities. I’m deeply enthusiastic about everything design-related, from envisioning the future of the field to navigating pivotal shifts in the industry. I excel in every stage of a project, from the conceptual and delivery phases to tackling challenges in the messy middle.
I have been specialising in UI and UX design for over 11 years, gaining experience across a variety of industries, including e-commerce, automotive, and consumer sectors. This diverse background has enabled me to bridge the gap between craftsmanship and creativity, tailoring my approach to suit different industries effectively. With over five years of experience managing multidisciplinary design teams in both remote and in-person settings, I have honed my ability to foster collaboration and deliver results
Sector
Retail
Financial services
Travel & Tourism
Automotive
Awards
Featured in The Voice in the shadow Vol 2
Black women in Tech
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Changemakers 2022: Emerging Leader award winner
BRiM
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BIMA 100 award winner
BIMA
Clients
JD Sports
TK Maxx / Homesense
John Lewis
Royal commission of AlUla
PNG
Tate & Lyle
Chase UK (JP Morgan)
Metro Bank
Skills
Design
UI/UX Design
Design Systems & Component Libraries
ECRM and Marketing Design Campaigns
Responsive Web & Mobile Platform Design
C
Creativity
Visual & Creative Direction
Concept Development
Rebranding
Brand refresh strategies
Pitch response design
Strategy
Strategy
Design Strategy
Roadmap Planning
Project Prioritisation
Stakeholder Engagement
Core Strengths
Core Strengths
Cross-functional Collaboration
Problem-solving & Critical Thinking
Core Strengths
Techncal
Figma
Sketch
Adobe Creative Cloud (CC)
Confluence
Miro
Canva
Core Strengths
Leadership
Product lifecycle management
Team leadership
Scaling & Mentoring Design Teams
Design Culture Building
Feedback
I worked with Bianca on a high profile project at Vaimo. She effortlessly and systematically took charge of a team of designers to deliver a complex, multi-channel approach and redesign. I can’t recommend her highly enough!
Adam Fulford
I had the pleasure of working with Bianca on a number of occasions within DD over the years. She was always approachable, sincere and open to new ideas. Whenever I’d collaborate with her and her team, it was a joy to observe how she enabled them to try out new endeavours within Deloitte to strengthen and enhance their skills. And they are all excellent multidisciplinary designers.
Also being very open to my suggestions on newer ideas for the Black & Digital communities rebrand and events that she led – which are the qualities of a good leader.
Martha Omasoro
I have had the pleasure of working closely with Bianca for over six years, and I can confidently say she is a highly skilled and dedicated designer on every level. She can pivot diverse industries such as e-commerce, automotive, consumer products to name a few and this has given her a unique ability to tailor her approach and bridge the gap between creative vision and practical execution.
Bianca is a natural leader and mentor. She excels at fostering collaboration and quickly became my go-to person for brainstorming, problem-solving, and creative development. Her ability to navigate all project stages, from initial conception to final delivery, is testament to her skills. She doesn’t shy away from challenges and consistently finds elegant solutions even in the most complex situations.
Beyond her technical expertise, Bianca possesses a genuine passion for the UI/UX field. She is always eager to explore new trends, mentor others, and contribute to the design community. Her enthusiasm is infectious and inspires those around her to strive for excellence.
I have no doubt that Bianca would be a valuable asset to any team. Her dedication, expertise, and leadership qualities make her a truly exceptional professional. It has been a pleasure working with her and I hope our paths cross again.
Henry Elphick
I had the pleasure of working with Bianca, and I can’t recommend her highly enough. Bianca is an exceptional leader, mentor, and friend who genuinely cares about her team and their growth. Her guidance and support were invaluable to me, and I learned so much from her during our time together.
Bianca is also an incredibly skilled and talented visual designer, with extensive experience delivering impactful UI projects. She has a remarkable ability to execute a creative vision, ensuring that every project is both innovative and user-focused.
What truly sets Bianca apart is her kindness and authenticity. She fosters a collaborative and supportive work environment where everyone feels valued and empowered. Her leadership style inspires confidence and brings out the best in those around her.
Working with Bianca was a privilege, and I already miss her insight, expertise and personality at work. Anyone who has the chance to collaborate with her is very fortunate!
Gee Sewell
Education
Graphic Arts and Illustration (BA)
University of East London – London, UK
1st Class Degree
Work Experience
2025
Lead designer (Contractor)
Stitch | Deloitte – UK
At Stitch, I’ve been diving into creating a range of internal documents for our benefit platforms, making sure everything is clear and easy to navigate. I’ve also crafted creative internal marketing communications that really capture our clients’ brands, bringing a dynamic touch to engage our team and stakeholders effectively.
2025
Product Designer (Contractor)
1473 Media – UK
I collaborated with 1473 Media on a variety of design projects, ranging from PowerPoint presentations to logo development and creation.
2025
Design Director (Contractor)
Vamio – UK
I lead the strategic design direction for Vaimo’s global brand refresh, transforming research insights into clear design principles and a unified visual framework. I created a cross-regional playbook covering design strategy, UI components, layout systems, and brand rationale, securing buy-in from senior leadership and driving adoption across regions. This work has strengthened global brand consistency, boosted design team efficiency, and delivered tangible business impact.
2015 – 2024
Design Director
Deloitte Digital – UK
At Deloitte Digital, I headed up a team of 13+ designers, delivering high-profile design solutions for major UK brands. I led over ten successful rebrand initiatives that drove an average of 20% revenue uplift post-launch. I implemented scalable design systems and frameworks to ensure quality and efficiency across responsive web and mobile platforms. I also championed design culture by launching multiple internal initiatives to strengthen team engagement and business development. My clients included Metro Bank, TK Maxx, John Lewis, and AlUla.
2013 – 2015
Digital Designer
Digitas Digitas London (Formerly known as Kittcat Nohr Digitas) – UK
I designed and delivered ECRM and marketing campaigns for household names such as P&G, Herbal Essence, Sky, and Delta Airlines. My work focused on creating digital content that drove engagement and delivered measurable results for major global brands.
2012 – 2013
Digital Designer
Publicis London – UK
At Publicis London, I produced ECRM and marketing campaigns for clients like Renault, Dacia, UBS, Oral-B, and Beefeater. I crafted impactful digital assets that aligned with brand guidelines and supported integrated marketing objectives.